Virginian Pilot coverage of oyster farmers branding to gain market edge

Visit February 25, 2012:

Ludford doesn’t have to imagine. Like a growing number of commercial oyster farmers in Virginia, he knows exactly what’s inside his brand of bivalve – in Ludford’s case, a plump mouthful of meat that starts with a bracing blast of brine and finishes with a rich oyster flavor and a speckle of sweet.